EPISODE 25: Advertising your books – one author's perspective

Welcome to the Rage Against the Manuscript podcast. In this episode, I take a look at the three platforms authors can use to advertise their books, and how you can use them to create a strategy that works. 


Listen on Spotify, or wherever you get your podcasts.

In this episode:

  • How pay-per-click advertising revolutionised business, and how authors don't get all the benefits.

  • A breakdown of the three ad platforms – AMS, Facebook, and Bookbub – and how each can benefit your books.

  • How to combine the platforms to build a marketing strategy.

  • My step-by-step method for learning ads.

  • How do I do ads, and why do I do it the way I do? I spill the tea on my ad strategy.

    “Ads, ads, addity-ad-ads."

    Steff Green

    Author of How to Rock Self-Publishing.

    If you've got a question you want to ask me about self-publishing or writing or building a career as an author, head over to the Rage Against the Manuscript FB group or email me steff@rageagainstthemanuscript.com and I’ll talk about it on a future episode. Happy writing! 


    What are you waiting for?

    Get your copy of How to Rock Self-Publishing today and:

    • Set goals, learn new skills, and have fun writing and publishing your work.  

    • Publish your book in print, ebook, and audio with all the nuts and bolts.

    • Discover your own path to building an audience and making money from your writing.